Visual ID Design for the Chinese New Year's celebration event of the Chinese Confucius Institute of Düsseldorf, including posters, tickets and programs. To highlight chinese culture, we used a bright color palette as a reference to the three lucky colors of the year, green, purple and red. Red is the dominant one, as it is the national color of the country. The main design element is an illustration, which depicts a classic chinese lamp and the mouth of a dog, as 2018 is the year of this animal. The illustration is complemented by clean typography in german and chinese.
Year of the Dog
Visual ID Design Print Design
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